Category Archives: Gaming

3 Reasons “Guitar Hero” Worked

I’m not a gamer, but I do know of the huge popularity of Guitar Hero. Here’s a great post that, really in pictures alone, sums up so many business lessons in a very simple way.

Here are the 3 reasons Guitar Hero has succeeded, by just looking at these slides:

  1. They stuck around long enough to benefit from their own experience.
  2. They didn’t have “mouse nuts” about approaching the market even though they were making “mouse nuts.”
  3. They said “Screw the cons, let’s go for the heart.”

Great formula.