We All Work for a Sales and Marketing Company

GeekThis is an excellent link for Geek Marketing 101. Great way to remind us all that Marketing is not a department.

It clarifies something else for me. Where I work, many staffers often chant things like “we are a sales and marketing company,” or “we are a marketing engine.” It’s always struck me as kinda funny, because all business are driven by marketing and sales. Otherwise, there is no money made, no problems solved and no families fed due to your company.

I know what’s meant by the above statements. Sure, a manufacturing company might think they are driven by economies of scale and supply chains. And IT consultants might think they are driven by knowledge and technological savvy. And bankers might think they’re driven by degrees and economics and holidays.

But if that were true, then Apple would just be a computer company. Coke would just be a soft drink. Southwest would just be an airline. Nike would just be a pair of shoes.

Here’s the point: whether you’re manufacturing, or consulting, or banking, it won’t matter what you do until somebody values what you offer. To make that happen, you need marketing . . . and sales.

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21 responses to “We All Work for a Sales and Marketing Company

  1. Brett, one look at your glamour shot on this post and we can all see why you’ve been such a great successful marketing man person. You know what they say….sex sells.

  2. When did you get glasses Brett?

  3. Pingback: What’s the Deal with “Geek” Search? « Brett’s Blog

  4. is that really you?!

  5. Dude, I’m one of those who arrive from the “geek” image search XD
    But y the way the intention of the search is about marketing… ‘m making some e-Shop called “4Geeks” LOL! XD

  6. The Geek picture is Rodney McDuderson, he lives in Silicon Valley is San Francisco and is an IT specialist living in his mums basement! I know this for a fact as his is marrying a colleague of mine named Christel Philp who is trying to gain a green card to get into the states!

  7. I would just like to put to rest the comment made by the above blogger, I don’t know nor have I ever Known a Christel Philp flattered though I am that a distant stranger could seek comfort in dreams of a marriage to me, allas it is not true. Just thought I’d say as not to confuse. All the best, distant stranger, Brian

  8. James McKenzie is this man!

  9. he is sooo fine!!!!!!!!!! he’s soo mine!!

  10. whisker biscet but my real name is frankel j.

    i want u to be my bf ur sooooo sexy and i luvvv ur glasses thier soooo hot just like u! call me luv u hottie and i ttyl soon and trust me im not a stalker!!!

  11. geeks turn me on ;D

  12. Its true this is my fiance, yes please!

  13. heyy x neerrrrrddddd. šŸ˜‰

  14. You light up my heart every time i look at you. your my one and only. My heart skips a beat when i look at your photo. Your smile is amazing. I’d die for you babes xxxx

  15. dude i need my car back
    give it back you nerdy birdy
    p.s. rosie roof fansies you

  16. dude i need my car back can you give it back please
    p.s. somebody i know fancies you

  17. hey
    i need you, please take me back i need you in me again!
    i love you and i want you in my butt again
    i love and you rule my world i love you so much and i want you back.

  18. Christel Philp

    Where is my love Rodney

    Christel Philp

  19. Rodney is your love ???? lucky Rod….

  20. šŸ˜€

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