Treating the Who

Here’s a great post on how doctors seem to be following a new trend on upping their customer service. Go figure.

The more I work, the more I do marketing stuff, the more I interact with people, the more I buy stuff, the more I live, it becomes increasingly obvious that personal attention and great customer service is what makes the difference. It is what makes the brand, ultimately. More than the colors, the fonts, the products, the processes – it’s the people that make the company, and how they treat the people who are buying from them.

And now doctors get it, too.